CarSoup.com is re-launching several all-new, redesigned, mobile-first niche websites to connect powersports enthusiasts with powersports dealers this spring and summer. The new sites were specifically designed to work with how shoppers view, research and find these vehicles—smart phone and tablet services. We have already gone live with an all-new CycleSoup.com, and will soon go live with sites for ATVs, snowmobiles, boats, personal watercraft (PWCs) and recreational vehicles.
“We’re harnessing the power of CarSoup.com—what we’ve done well with cars and trucks and SUVs—and applying it to powersports markets,” says Su-Lin Velin, CarSoup.com’s Director of Marketing. “These new sites give powersports dealers an effective way to reach more of their in-market, local shoppers. Plus, those shoppers in the market for a new cycle or sled or whatever the case will find a great selection to choose from on these sites.”
Becoming a CarSoup.com PowerSports dealer is easier than ever. For a limited time, you can get a FREE trial with no-obligation. We have a new PowerSports Division leader, and enthusiast himself, Mike Manthey, who can sign you up now. Email him at firstname.lastname@example.org or call him at 952-707-8557.
As a dealer, you know that a vital piece of buying or selling a car is the transfer of title. As DMV.org explains, if your customers are buying at the dealership, most of the required paperwork will be handled by the dealership. However, if individuals are selling their cars themselves, they will need to legally transfer the title to the buyer. You as a car dealer can play a role in this private-party transaction, and maybe even make a little green for your services.
Indeed, some local car dealers will actually help individuals do this for a small fee, which can be a good option, especially if those individuals might be concerned about safety when completing the transaction, or don’t have sufficient time to do it themselves. CarSoup.com is exploring a way to connect our shoppers with progressive dealers. Send us a note to learn more or to participate. Send email to email@example.com.
Title requirements vary from state to state. For state-specific information, visit DMV.org. This website has compiled the title information that specifically applies to your respective state.
The used-car market is off to a solid start in 2015, as wholesale used vehicle prices in the first quarter rose 1.3 percent from a year ago, according to the Manheim Used Vehicle Value Index. But some segments are performing better than others. Which segments?
Trucks are up—no shock there—and compacts are down. SUVs are flat.
Given this boom in used, wholesale prices, predictably, are going up. In April, NADA used car analysts noted wholesale prices of used vehicles at auction climbing by 2.3 percent during the month of March. “There appears to be no letup in the demand for (used) cars from the data we’re seeing,” says Jonathan Banks of NADA. “While extreme winter weather created a pent-up demand situation in several markets helping the pricing figures rise, it appears the American buyer is ready to acquire a new set of wheels.” Plus, early spring is tax refund season, too, which may influence suddenly flush consumers to start shopping for a new ride. Is it time to fill your used inventory, and market it online? CarSoup.com can help! Send a note to firstname.lastname@example.org.
Auto sales are surging, as the New York Times recently reported. So much so that large investors are getting into the business of “moving metal” in a big way, including business titans such as Warren Buffett and his company Berkshire Hathaway. But, the real game changer for the auto industry, the Times says in the same article, is the significant role online shopping and research now plays. Is your dealership engaged and actively selling in this digital marketplace?
Franchise car dealers these days are not only surviving, but thriving, the Times reports. A big reason for the revival is the simple math of fewer locations receiving more business. But industry experts say the story goes much deeper than that, and reflects a profound shift in the business model of auto sales. Dealers increasingly have the high-tech atmosphere of an Apple store, and consumers arrive fully informed about a car’s features and price. In many cases, most negotiations will already have been done over email. More and more thorough research and shopping are done in the digital space. Find out how your dealership is doing and how your Account Manager at CarSoup.com can help you flex your digital muscle, by reaching out to our team here. To read the rest of this New York Times article, click here.